Prepaid / Gift Cards Are The Perfect Mediums To Place Ads…

I truly believe ad placements on gift cards would be beneficial to the seller of such cards, the buyer of such cards and the product and / or service advertised thereon.

This idea is one in which I thought up a while ago, and filed a provisional patent application on (application number 61/337, 164, Date 2/1/10), which has since expired.

The idea was to give gamblers and non-gamblers a no risk opportunity to win prizes and / or deals, because such cards would feature a removable gaming strip on the back side of such cards, which I had named “spree cards.” Once a buyer removed such a gaming strip, a prize and/ or coupon would be revealed.

Then original idea that I had noted within the patent filing mentioned other aspects that would have made the advertising aspect a lot more alluring. Yet, a percentage of the card buyer’s capital spent would have been of limited use, and would have been limited to the purchasing of certain color coded / marked items. Therefore, I think it would be better to just leave the color coded system out entirely, because without it the cares would sale without any unnecessary limitations.

It is my opinion that such a card would sale without hassle, yet I originally set out to have the color coded system implemented to offset the costs associated with the same day purchases and uses of such cards that would naturally increase – especially since some of the individuals who normally would make their same day purchases in cash or credit cards, would purchase and use a spree card instead.

With such being said, instead of implementing the color coded system, I would suggest implementing a next day activation feature which would prevent same day purchases.

The more an individual spent on a spree card, the greater the potential prize would be and on every card there would be either a coupon and / or prize located underneath the gaming strip.

I would also limit the use of one spree card towards the purchase of any item or items by any person(s) at any given time.

Such a spree card would open up many advertising opportunities, and thereby give the seller of such a card a boost to their bottom line.

 

 

 

 

 

 

Would You Like To Receive A Free Gift Card?

Grocery stores, retailers, and so forth should give away gift cards. Now I’m not suggesting that they give cards away, to everyone that enters their store. Yet, I believe they should come up with sensible ways to go about making such a reality.

Since I understand that nothing really is free in life, I’m going to explain one way in which companies could give away gift cards, and help their own bottom lines.

Companies could create a special gift card, which I would name a “flip card,” which would only be activated once a certain amount of attached coupons are used within a certain predetermined time frame. (Will explain in full detail below.)

In order to receive such a card, individuals would have to visit the company’s website and accept the flip card challenge. The flip card challenge would be similar to the following stated:

(1)  Companies could offer a free flip card to individuals who give away coupons that offered a certain discount on a preset limited purchase, and such give aways resulted in a certain amount of such coupons being used during a predetermined time frame.

For example, an individual could receive a $100 flip card, after passing out coupons that offer a 15% discount on purchases of $100 or more, if 40 of such coupons are used within 90 days from the time in which the individual accepted the flip card challenge.

If the individual accomplishes at least 25% of the attempted goal, which in the above case would be 10, he or she would be credited for half of such (5), and they would have such credited to the next challenge of $100 or greater in this case.

(2) Companies could offer premium flip cards ($5,000; $10,000; etc.) to individuals who were willing to bid on such cards.

The bidding process would start with the company offering a premium flip card of a certain value, setting a mandatory coupon starting point, and setting a mandatory time frame starting point.

Individuals would have to be willing to at least match one side of the previous bid, and to outbid such a bidder on the other side. For example, if the previous bidder said they would be able to get 1,000 coupons redeemed within 145 days, the next bidder could either out bid the previous bidder by bidding 1,001/ 145 or 1,000/ 144.

Now there would be a lot of safeguards in place to deter spamming… for example, if someone receives a virtual coupon via spamming, they would be able to click a “if spammed icon,” which would automatically penalize the offending participant by reducing their redeemed coupon count by one point.

The above stated is just one example of the innovation that could occur with gift cards. And I believe companies should innovate as much as possible.